What to say when asking a client for a review
Ask for a testimonial or online review at the right moment, in the right way. Fill in your details below, copy the prompt, and paste it into ChatGPT, Claude, or Gemini.
Asking a client for a review or testimonial is one of the highest-return activities in any service business, and most people either never do it or do it in a way that makes the client feel like it is a burden rather than an easy opportunity to help someone they already like.
The most effective review requests come at the right moment, right after a positive outcome, are specific about where you want the review, and make it as easy as possible to complete. A request with a direct link takes thirty seconds to act on. A vague ask to "leave us a review somewhere" gets forgotten.
Fill in who you are asking, what you delivered together, and where you want the review. The prompt below will write a warm, easy-to-respond-to request.
Fill in your details
Your prompt
You are helping me ask a client for a review or testimonial. Here are my details: My role: [ROLE] Client name: [CLIENT] What we worked on together: [PROJECT] Where I want the review: [PLATFORM] Something specific they said that they were happy with: [POSITIVE_FEEDBACK] Write a short, natural message asking this client for a review. Do not make it feel like a form letter. Reference our specific work together, make it easy to say yes, and tell them exactly what to do and where to do it. The tone should be warm and confident, not desperate or apologetic.
Copy this prompt and paste it into ChatGPT, Claude, Gemini, or any AI tool.
Tips for this conversation
- 1Ask at the right moment: right after a project completes, a milestone is hit, or a client gives you spontaneous positive feedback.
- 2Make it as easy as possible. Include a direct link to your review page in the message.
- 3Offer to draft a few sentences they can edit. Most people want to help but do not know what to say.
Common questions
When is the best time to ask for a review?+
Within a week of completing a project or hitting a milestone the client is excited about. Enthusiasm fades fast. Do not wait until months later when the memory has softened.
What if the client does not respond?+
One gentle follow-up a week later is fine. "Just bumping this in case it got lost" is enough. If they still do not respond, leave it. Chasing a review too hard damages the relationship.
Should I offer something in return for a review?+
No. Offering discounts or gifts for reviews violates Google and Trustpilot policies and can get your account penalised. A well-timed, personal ask from a happy client is far more effective and keeps you on the right side of platform rules.
How do I use this prompt?+
Fill in your details using the form above. The placeholders in the prompt update live as you type. When you are ready, click “Copy prompt” and paste it into ChatGPT, Claude, Gemini, or any AI tool. The AI will write a personalised script based on your specific situation.
Which AI tool works best for these conversation scripts?+
Claude and ChatGPT both work well. Claude tends to produce more nuanced, natural-sounding language that is closer to how people actually speak. ChatGPT is strong for structured, direct output. Try both with your details and compare the results.
Should I use the AI output word for word?+
Use it as a strong draft, then edit it to sound like you. The AI gives you the structure and language to work from. Reading it out loud before the actual conversation is one of the best ways to catch anything that does not feel natural for your voice.
Can I adapt the prompt for a written message instead of a conversation?+
Yes. Before copying the prompt, add a line specifying the format you need: “Write this as an email” or “Write this as a short Slack message.” The variants above also cover different tones and formats for many situations.
Related situations
What to say on a first client call
Open a first client call confidently and set the right tone from the start.
What to say when a client complains
Turn a client complaint into a trust-building moment with the right language.
What to say when following up after no response
Follow up on a proposal, email, or meeting without coming across as pushy.