AI Prompts for Claude for Content Marketing

Design a 90-day content marketing strategy for [BRAND] targeting [AUDIENCE]. Include: content goals, 3 pillars, recommended content types per pillar, publishing frequency, and the metrics that will define success.

Map the buyer journey for [PRODUCT/SERVICE]. For each stage (awareness, consideration, decision), list 3 content types and 3 specific content ideas that address the buyer at that exact moment.

What content gaps in [NICHE] represent the biggest SEO and audience-building opportunities for [BRAND]? Identify 5 underserved topics with clear search demand and limited quality competition.

Design a content repurposing workflow for [BRAND]. Starting from one weekly pillar piece, show exactly how to generate 8-10 additional content assets across channels with minimal extra effort.

Which content formats give the best ROI for [BUSINESS TYPE] at [STAGE: EARLY-STAGE / GROWTH / SCALE]? Rank them and recommend where to invest first.

Write a 500-word thought leadership article for [BRAND/FOUNDER] on [TOPIC]. Include a clear original perspective, 2 specific examples or data points, and a practical takeaway the reader can act on immediately.

Create a complete outline for an ultimate guide targeting "[TOPIC]" for [AUDIENCE]. Include all major sections, key subsections, and estimated word count. This should be the most comprehensive resource on this topic.

Write a case study for [CUSTOMER RESULT] in this structure: Challenge, Solution, Results (with specific numbers). Under 400 words. Include 2-3 statements that could be used as testimonial quotes.

Design a lead magnet for [TOPIC] that [AUDIENCE] would trade their email address for. Give the title, table of contents, and what makes it immediately actionable. Format it as a checklist or short guide.

I have this long-form article: [DESCRIBE OR PASTE]. Adapt it into a LinkedIn post (under 300 words), a Twitter thread (5-7 tweets), and a short email newsletter version (under 150 words).

Write 5 social media posts to promote this content piece: [DESCRIBE CONTENT]. Tailored versions for LinkedIn, Twitter/X, Instagram, Facebook, and a newsletter snippet. Each platform-appropriate.

Write a promotional email for this new content: [DESCRIBE CONTENT]. Include a subject line, a 3-sentence teaser that builds curiosity, and a clear CTA link. Under 150 words.

Draft 3 outreach emails for bloggers in [NICHE] about this resource: [DESCRIBE CONTENT]. Each under 100 words. Make a specific case for why their audience would find it useful.

What are the highest-ROI distribution channels for [CONTENT TYPE] in [NICHE] reaching [AUDIENCE]? Rank the top 5 and give specific tactics for each.

Write a content amplification plan for this pillar piece: [DESCRIBE CONTENT]. What platforms, communities, outreach targets, and timing would maximize reach in the first 30 days?

Here is my content performance data for last quarter: [PASTE METRICS]. What patterns do you see about which content types, topics, and formats perform best? What should I prioritize next quarter?

This article is underperforming: [TITLE, CURRENT TRAFFIC, BOUNCE RATE, TIME ON PAGE]. What are the most likely causes and what changes to the headline, intro, or structure would have the biggest impact?

Build a content audit framework for [BRAND]. What metrics should I track per piece and at what frequency? What thresholds indicate a piece should be updated, promoted more, or retired?

How should I measure content marketing ROI for [BUSINESS MODEL: SAAS / E-COMMERCE / PROFESSIONAL SERVICES]? What are the most meaningful leading and lagging indicators at each stage?

Write a quarterly content marketing review template for [BRAND]. Include: performance summary, top 3 wins, top 3 gaps, lessons learned, and priorities for next quarter.